Role
Animation Director
Storyboard Artist
Design & Illustration
Animation
Design Direction
The visual style is based on the clever use of historical imagery, typography, design elements and basic animation. The script is developed to communicate key points and interesting facts in an engaging storytelling tone utilising subtle humour where relevant.
This approach is designed to give our audience a taste of a range of stories, encouraging them to seek out the full written (or audio) story online.
Challenge
Tight timeline and budget.
Two-week turnaround per video with each video being over 3min in length.
Two-week turnaround per video with each video being over 3min in length.
The Rat Gang
Stubbing out Smoking
Full Credits
Client: Department of Health
Production Company: Smokecreative
Illustration/Design: Katrin Hummel
Animation: Katrin Hummel
Sound Design: Ben Vlad
